Sunday, February 16, 2020

Funding Education Essay Example | Topics and Well Written Essays - 1000 words

Funding Education - Essay Example Funding Education The university has principled values that is inculcated in all the students. Honesty, efficiency, exceptionality, and modesty are inscribed in students during the course of study. Every employer looks for an honest person. Now, being that the university is known for producing people of unquestionable integrity one would find it pleasurable and an honor to be part of this fraternity (British qualifications, 457). Employers also do not only want results, but they are impressed with exceptionality: a thing that the university inculcates in the course of study. The university teaches on how one can become innovative hence remarkable achievement in any field of endeavor. Queen Mary University is reach in diversity with an international outlook. This aspect of the university makes in a good ground for interaction and a place of multi-cultural experience. The university also has various exchange programs with many universities in other countries of the world. The university has such programs to help in the expansion of the worldview of its students. The grandaunts of this university are always diverse in opinion and they are often prepared to serve in any part of the world because of the nature of socialization in this great university. The university is not streamlined to the course work but it also gives the students the opportunity to interact widely and to experience the rest of the world.

Sunday, February 2, 2020

((((MYCROLAB)))) group project Report in subject of NEW PRODUCT Essay

((((MYCROLAB)))) group project Report in subject of NEW PRODUCT MAMAGEMENT - Essay Example Market segmentation, targeting and positioning are the three major approaches which are applied by the marketing departments in their endeavors to achieve organizational goals. Of the three steps mentioned above segmentation is the first one to take on. In market segmentation, segment variables are identified and the market is segmented accordingly. The segmentation allows the company to focus on the demands of the targeted market and fulfill its demands. It seeks to differentiate between various segments of a market and addresses to the needs and requirements of each market. In this way they make products and introduce services which are specifically meant for that particular segment of the market only. There are various approaches that can be applied in the segmentation of market. Company would thus, be able to create its identity in all its major market segments. Different marketing and communication strategies could be applied for each segment keeping in mind, the respective cons umers in the segments. (Dickensin, 1987) The market is segmented according to the Business market segmentation. The segmentation has been done according to the following bases: geographic segmentation, customer type and buying behavior. Geographic segmentation gives us secondary segment which includes metropolitan and regional hospitals. Customer types and buying behavior usage patterns blend together to give us the primary segment -who are medical practitioners and local GPs- and tertiary segment including medical charities and humanitarian support organizations. In market segmentation, we have grouped customers and non-customers with similar characteristics. These characteristics include similar economic, biographic and usage behavior. Biographics are considered because Mycrolab is a health related diagnostic system and is mostly used by people in health services or people with health issues or health conscious. Moreover product related segmentation have also